Trusted resource for parents, carers and extended families.
 
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WHO WE ARE

Mother Goose Media is an independent multi-channel media house that delivers premium digital media, print, events and marketing solutions to businesses and brands seeking connections with parenting and family markets.

Backed by a team of strategists specialising in digital marketing in the parenting sector, Mother Goose Media conceptualises, develops and implements effective marketing campaigns through trusted content that guarantee results.

At the heart of Mother Goose Media are the Kids on the Coast and Kids in the City brands. For over 14 years, we’ve delivered inspiring, informative and trusted local parenting publications to thousands of South East Queensland families.

Ingrained in our local community we set ourselves apart through our rich connection to the local market. Because of our well-respected editorial integrity, The Kids on the Coast and Kids the City brands have become a valued resource for local knowledge, news, events, things to do, education information and community connection. 

Now with an audience of over 1 million per month our community extends beyond our print publications through to a highly engaged and growing digital audience.

 

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OUR VISION IS SIMPLE…

To seamlessly connect our loyal readers from the Brisbane, Sunshine Coast and Gold Coast communities with family-focused, local information regarding the best that our beautiful regions have to offer from expert sources and trusted businesses across multiple channels.

 

 
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WHAT WE BELIEVE

We believe in strength of community. 

We believe that our partnerships enable us to create awareness, build audiences, and enjoy the branding benefits of successfully showcasing our local communities.

We believe in reaching new audiences through engaging content that drives traffic back to local business and brands.

We believe that when rich connections are formed through our various channels, the benefits are clear and tangible. 

Our family of readers feel informed, empowered and supported. 

Our brands enjoy authentic connections to local families who are actively seeking their services and products.

 

We believe that
together, we can
make a real
difference. 

 

 
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REACHING A
MONTHLY AUDIENCE
OF OVER 1 MILLION

Our brand is leading the family print and digital market in South East Queensland, whilst maintaining real connections with each unique local community.

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• READERSHIP OF OVER 200,000 •

CONTENT REACHING AN AUDIENCE
OF OVER 1 MILLION PER MONTH


 

Our audience of loyal readers are at the heart and soul of all we do

Engaged. Passionate. Savvy. Mums. The most social and influential consumer in the marketplace. We endeavour to learn exactly how and why mums are using each of their social channels to communicate. Mums want people to hear what they have to say. They share what matters.

WE LISTEN.

Uniquely ingrained in
the local community,
we connect brands and
parents through our
variety of multimedia
channels.

 

 
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DRIVING CUSTOMERS THROUGH YOUR DOOR

Mother Goose Media offers strategic marketing opportunities that help our partners acquire and develop meaningful customer relationships. We offer a 360-degree approach to multi-channel marketing, enabling a full range of services from conception and strategising to professional graphic design, engaging content, social media management and complete campaign roll-outs that deliver tangible results and authentic connections with your brand.


We are purpose built for small business


We offer exceptional advertising and marketing solutions that reach an established community of consumers who are seeking brands and products from a source they trust.

We are proactive in our pursuit of a responsive evolutionary business model. Our reputation is built on integrity and trust, ensuring that the right customers are aligned and exposed to the right businesses.

We pride ourselves on taking the time to listen to your unique requirements, creating customised solutions that serve the needs of your brand and drive customers through your door.

We create holistic customer engagement strategies to families who want your productsand need your services.

We know our readers.
We know the unique
ways they consume
our media. We know
when they engage with
our content and we
know what they are
looking for.

 

 
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EDITORIAL EXPOSURE

Stories are at the heart of every small business and we want to share yours with our loyal readers.

Our brand is built on the strength of our editorial integrity and we always aim to endorse businesses that align with this brand, ensuring we present products and services that enhance, inform and improve our reader’s lives.

Each business has its own narrative, and we aim to interweave the story of your brand into our range of content and media, creating a native advertising platform that provides readers with a sense of consistency and cohesiveness.

We don’t just collect sponsored editorials – we collate, curate, and customise your business stories to build your brand and drive genuine engagement with your products and services.

It’s this kind of collaborative relationship that enables us to connect your business to the right people – your customers – in an authentic way.


Our editorial team will work with your business to create the right message, delivered to the right people, via the right platform.


 
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Social media

Social Media can put your business, quite literally, in the palm of your customer’s hand.

Its immediacy, low cost and potentiality for a positive return on investment provides a plethora of new platforms for your brand’s voice and content.


OUR READERS ARE EXTREMELY ENGAGED WITH OUR ONLINE COMMUNITIES AND SOCIAL NETWORKS, SEEKING FAMILY AND PARENT-RELATED INFORMATION, INSPIRATION, EDUCATION, ENTERTAINMENT AND CONNECTIONS.


With a reach of over 800,000 per month, Mother Goose Media has a growing, connected and influential social media following who engage with our various social media channels to make educated decisions.

Building your social media following takes time and persistence. It also takes an awareness of the platforms that are most appealing to your ideal demographic and customer base.

The team at Mother Goose Media constantly observe, report and analyse the social media preferences of our followers and can place your brand’s message on the right social platforms, with the right message to expand your online reach and influence.

Join our flourishing social media community.

Publications

The Mother Goose Media team embrace change and evolution, however, we never lose sight of where it all began – with our iconic print publications. Kids on the Coast and Kids in the City magazines have been a vital part of the South East Queensland parenting landscape for over 14 years.

Today, we are still driven by the same vision: to honour our passion for editorial integrity, to empower families with knowledge, to inspire parents with shared wisdom and to connect our diverse communities with the best that their region has to offer families.

Our print publications will always be an integral part of our brand identity.


Our print media drives people to our digital platforms and connects our readers to a broader online community that supports, nurtures and informs them in meaningful ways.


 

Our multi-platform
campaigns guarantee
results

 

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CUSTOM BUILT MARKETING CAMPAIGNS

Every business is different. We have a range of packages that can be tailor-made to deliver exceptional, measurable results… fast.